Friday, January 18, 2008

Approved 2nd Draft: Social Attributes as Factor on the Quality of Housekeeping Services in the Hotels of Iligan City

Lomansoc, Krystle Mae
Serino, Karen Ross Mae
Palaca Ronielyn


Social Attributes as Factor on the Quality of Housekeeping Services in the Hotels of Iligan City


II.Abstract:

No empirical studies are carried out to explore social attributes as a factor on the quality of housekeeping services of hotels in Iligan City. This research focuses on the hotel’s performance consisted of the services such as their housekeeping attitude towards attendance and politeness, staff’s level of abilities, knowledge, skills and experiences in transitional examination associated with the social attributes perceived by the tourists and potential tourists. It has been observed that social structure of an area is often equated to the services it can offer. For instance, perceptions that the hotel’s performances in cities like Iligan and Ozamis is unsatisfactory compared to metro cities in Mindanao. In addition, hotels here in Iligan City have an impression of low quality services not because of incomplete and not-so-modern technology or facilities but in the mere fact that it is located in a province. Measuring the services and performance of the hotels in Iligan is challenging due it is an untapped potential for the socio-economic development of the city of Iligan. This research emphasizes those establishments that only met the establishment standards of hotels in order to operate. This is a descriptive study that needs to conduct survey to gather the responses of tourists in order to test whether social attributes associated to Iligan can explain the performances of hotel more specially their housekeeping services.


III. Project Description:

A.Purpose

This project will identify social characteristics associated to Iligan City that significantly affect the housekeeping services in different hotels. Furthermore, the research will explore the relationship between social attributes and the quality of housekeeping services in Iligan City.


B.Significance

This study focuses on investigating the social attributes that affect the performance of services of all the hotels in Iligan. The view is that by focusing on social attributes as factor to the housekeeping services in the hotels of Iligan City, it would help us improve and develop hotels through marketing the good social image of the city. The development stakeholders will be guided in marketing the hotels of Iligan through appropriate marketing strategies guided by the information provided by this study.

As a student, this project is related to the course which will serve as an unleashing tool of the knowledge and talents in the field of Tourism and hospitality industry.

To SMC, this inquiry will have an enormous contribution especially to the HRM students for the reason that they will have a supplementary learning on what housekeeping really is. Furthermore, we expect that the possible outcome will be used for the betterment of the performances.


• Ok. Congratulations. You have passed the 2nd test.

• Where is your Definition of Terms? You need to define your operational terms, otherwise some might be confused. You attach the definition of with your 3rd draft.

• You may now proceed to the plan of work, expected results, and a draft copy of your research tools (FGD, survey questionnaires, etc). I already gave the reference materials for you to be guided.

• This is your assignment to be submitted on January 22, 2008. Paperless please. Submit it here with your names and Research problem only.